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Financial Maturity


Fed on the milk of tax-based money in its infancy, public radio has grown into a more substantial and sustainable diet.

It is most nourished today by the listeners it serves. Businesses render sustenance as well. Many parent institutions still contribute to the welfare of their adolescents; but increasingly they’re asking their offspring to contribute to their well being.


Maturation Milestones

– David Giovannoni
AUDIENCE 98 Core Team

Audience Research Analysis
Copyright © ARA and CPB.  All rights reserved.
Revised: September 01, 2000 12:38 PM.